Professional Ecommerce Photography in Barcelona

Good day! 

I’m your ecommerce product photographer in Barcelona, and today I want to share some tips on HOW TO MAKE YOUR PRODUCT STAND OUT IN ECOMMERCE.

I focus on ecommerce product photography, so that’s what I’ll discuss. We’ll cover buyouts, ads, and other topics another time

To set yourself apart from the competition, the first thing you need to do is analyze how visuals look in your category: what’s common, what looks great, and what doesn’t.

1. Competition Analysis: Based on this, create a list of what’s missing in their visuals. This could be a different presentation, some creativity, or simply a different color palette. 
2. Highlight Unique Features: Another good option is to highlight the unique features of your product, even the simplest ones, like beautiful packaging.
3. Unique Presentation: The rule is simple: emphasize the differences of your product or make it stand out with a unique presentation (for example, show clothes not on a model, but holding them in the air). This applies only to the main shot; after that, you can show it more conventionally
4. Feasibility and Budget:  I suggest making 2-3 shots on a white background and then buying suitable locations from stock images and combining them. It’s better to buy “mockups”, remember that word.
5. Less is More: And the most important point: it’s better to make 2 amazing, sellable shots than 20 mediocre ones that won’t sell at all.

You can check the cost of ecommerce photography here.

In my ecommerce photo studio, I focus on creating images that are not only visually appealing but also meet the standards of major ecommerce platforms.